Spice Up Your Gift Giving
Mother and son’s spice tins steal 2018 Gift of the Year
Birmingham-based mother and son team, Spice Kitchen, have been crowned Gift of the Year Winners by the Giftware Association at their 2018 Spring Fair at the NEC arena on January 28th.
Celeb funny man Rory Bremner announced the prize for Gift of the Year for Food to Shashi and Sanjay Aggarwal for their traditional Indian spice tin - a product that’s been gaining a reputation at food fairs across the UK over the last year.
Their highly giftable and user-friendly tins are packed with all the essentials for authentic home-cooked Indian food. Sourced globally and blended at home, the spice tins are then lovingly gift wrapped in a handmade wrap, made from silk sari fabric by Shashi herself. Her son Sanjay was taken aback by the win:
“We’re still on cloud nine after winning the award and it’s humbling to be deemed the winners, especially as our business started as a hobby for mum only a couple of years ago”, said Sanjay. “The award is testament to how amazing my mum is and her unstoppable creativity.”
Starting from humble beginnings in the back of the garage in their family home, Spice Kitchen’s grassroots style and artisan quality have brought a slew of awards, TV slots and national press.
In just the last year they’ve bagged 4 Great Taste Awards and a visit to Number 10 Downing Street. They’re reached the pages of the Guardian, the Independent and the Telegraph, and even made their way on to BBC1 with the Hairy Bikers.
The family now have over 120 stockists in the UK including gift shops, farm shops, delis, garden centres, cook shops, department stores, hamper companies, museums, art galleries and of course, the indie marketplace, And so to Shop. And with the new title of Gift of the Year, 2018 promises to be even bigger for this little spice company with big ideas.